Depletion Of Groundwater And The Rise Of Population

The air we breathe is essential to keep us alive, the same also apply for the water. From every forms of life, the production of as little as a paper clip to as big as an airplane, everything needs water. Water covers 70 percent of the earth’s surface with 96.5 percent found in seas and ocean, known as saltwater or seawater. The rest 3.5 percent is known as freshwater which the primary source of water needed to support our life, found in groundwater and in glaciers and the ice caps of Antarctica and Greenland. Nonetheless, â€Å"of that small number, less than 1 percent is easily accessible for human use; most of the rest is locked up in polar ice caps or buried deep in underground aquifers that catch and hold groundwater† (Haugen and Musser†¦show more content†¦There are two major problem regarding groundwater. First, groundwater contamination which also caused by surface water contamination. Pollutants from surface water, such as fish kills, discoloration and odor, is brought downward by water travelling through soil which cause the groundwater contamination (Kenski 3). Because groundwater is less visible compare to surface water, it is hardly noticed and cleaned. Consequently, groundwater quality becomes poor and needs another long procedure to revert it back to usable freshwater. Groundwater contaminations happen around the world that contribute to world’s water shortage. Nonetheless, the main concern of groundwater is the overuse of groundwater without fast natural restore which leads to groundwater depletion. Actually, groundwater is not fairly distributed all over the world in the first place, but the whole world mostly depends on groundwater as prime source of freshwater. As the most accessible source of freshwater, we use groundwater as supplier of drinking water for half of the U.S. population and nearly 100 percent of rural population. Furthermore, more than half of agricultural sector depends on groundwater as source of irrigation. Not to mention all other use of underground, we can tell that we have been overusing groundwater. Thus, if

Away Free Essays

The play away by Michael Gow is a story of three Australian families going on holidays. It is set in the summer of 1967-68 during Christmas and the New Year. There are many sub-themes in away such as death/loss, change, moving on with life, and forgiveness. We will write a custom essay sample on Away or any similar topic only for you Order Now The theme of death/ loss is displayed when we find out about Roy and Corals son who was killed in Vietnam. Coral constantly brings up the theme when she says, â€Å"I’ll be silent on all controversial topics. Will that do? I wont bring up anything worrying. Death, war, loss-.† This theme is carried over to Tom when we find out about his terminal illness when he has a conversation with Meg and says, â€Å" So how bout it? Help me. I’m going to get sick again and I wont get better. Your parents won’t find out.† Even when Harry is talking to Jim death reveals itself throughout the duration of the conversation. The actual title has a hidden message of death. Away: passing away. The theme of moving on with life is best shown in the final scene where tom is back at school and is living and waiting to die but is getting on with life when miss Latrobe says to Tom â€Å" Tom, your our own Chips Raferty why don’t you go on reading?† It also relates to Roy and Coral near the end of the play coral is still grieving and their relationship is on the rocks and the Coral decides to move on and get on with her life when she participates in the play with Tom and she says, â€Å" I’m walking, I’m walking, I’m walking, I’m walking, I’m walking†. This scene between tom and coral also shows change or transition. In away there is a sense of forgiveness at the end of the play where Gwen gets back from her walk with Vic and has a conversation with Jim where she apologizes. Jim doesn’t mind what she does but is concerned with her health. There is also a feeling of forgiveness when Gwen’s family is back together and no fighting is happening and everything is peaceful. These themes evoke different emotions throughout the play like when we first find out about Roy and Corals son who was killed in Vietnam. The reader/viewer feels sorry for there loss and even sad because he died at a young age. Again when we find out about Tom and his illness we feel sad because he is only 17/18 years old and he doesn’t have long to live and enjoy all of life’s pleasures. Evan the theme of forgiveness stir’s up the emotions of relief. When Gwen’s family stops arguing and is kind to each other the reader/viewer feels freedom from the anxiety and knows that every thing will be aright with the family. Away by Michael Gow is a play that not only relates to Australian families by families all over the world, because of the use of problems that occur in all most every household in the world. How to cite Away, Essay examples

The Influence of Electronics in Music Production free essay sample

This say will discuss distortion in its roots, how it came to be and when it was first used commercially. Following with a brief description of how it was experimented with and how it was used to its full potential. The idea of matching the unique sounds of distortion to its appropriate genre counterpart will also be discussed. Utilizing distortion through the various stages of mixing audio tracks can also provide an artist with the x-factor in their sound as will be mentioned in this piece. The massive impact distortion had on the influence of metal on modern day genres, and how it morphed onto its own culture, will be discussed. Http://www. Smarts. Org/index. PH Whether it is a subtle undertone in the background of a song or in a screaming guitar solo, distortion has become a major part of todays music. It has altered many styles as well created many genres and sub-genres based around its unique sound. The massive Impact distortion had on the Influence of metal on modern day genres, and how it morphed into its own culture, will be discussed. Http://www. Smarts. Org/index. HP? Go=217 Whether it is a subtle undertone in the background of a song or in a screaming guitar solo, distortion has become a major part of todays music. It has altered many styles as well created many genres and sub-genres based around its unique sound. Ian R. Sinclair published in the Audio and HI-If Handbook that, the term distortion can be most broadly used to describe (unwanted) audible differences between reproduced sound and the original sound source (1998, p. 9).However, more specifically the distortion referred to In this essay Is clipping See Image on the right. Clapping occurs when a waveform Is put through a power amplifier which is made to produce levels that exceed its maximum voltage or current requirements (White 2005; Davis 1989). The creation of the fuzzy distorted effect was stumbled upon in the early asss. Artists, by accident had damaged their amplifiers by dropping them or through weather damage which changed the way the sound was projected.The effect of ruined equipment began the music phenomenon that is now called distortion. But it wasnt until the late asss that the distorted sound began to gain more attention from the masses as artists began deliberately damaging their equipment In search of replicating this sound (Carlton, 2003). Link Wrap used this sound as an effect In the 1958 song Rumble by putting a pencil through this speaker cone, and the guitarist from The Kinks used a razorblades to cut Into his speaker cone for the recording of You Really Got Me In 1964 (Carlton, 2003).With this sound becoming more acceptable and gaining more attention artists began to equipment. It wasnt long before electronic distortion devices were developed to enable musicians to produce and control these effects by the use of foot pedals (Carlton, 2003, p. 198). The credit for developing the first such devices can be given to Glen Snoods. Snoods designed the first of these devices and pitched his idea to Gibson, a musical instrument company, in the early asss. Gibson then bought the design and the Maestro Fuzz-Tone was born, see the image to the left.Gibson released the Fuzz-Tone in 1964 for public use (Hicks, 2000). However it was not until later that year that it really picked up popularity when the Rolling Stones used it in their hit song Satisfaction. This .. . Started a revolution of guitar sounds the ere next year (Josser, 2006, p. 60), stemming the beginning of a new era of music. As this new sound developed, it became more refined. Gradually the technology used became more successful in using transistors and other non-tube technology to simulate the sound of distortion (Ross, 1988, p. 1). Engineers began discovering how to shape this distortion into a much more pleasing sound. More recently there are many different ways to create distortion such as effects devices, amps as well as software (Berger, 2009, p. 63). This sound gained more and more popularity in mainstream music and was mostly used on guitars in rock, punk and metal genres. Though, even genres like dance, chart-pop or trip-hop might involve a certain degree of distortion on more than a few tracks (Khaki, 2008, p. 451).This proves the recitalist of distortion as a creative tool within many different music themes. Distortion is a method of musical expression used by engineers, guitarists, singers and drummers alike to produce something unique. Many fans of popular music react positively to an expressive amount of distortion within almost any genre (Case, 2011 , up. 75-76). Musicians are constantly trying to seek the right kind of distortion to suit heir style. Distortion can be used on any audio signal for a variety of reasons for example, by bringing more reality to a digital sound. It can also be used to compensate for the cleanness and boringly preciseness of a digital sound (Khaki, 2008, p. 470). Engineers use distortion to add some cutting-edge to digital audio by Introducing some degree of an appealing error (Khaki, 2008, p. 470). Another point is, as time goes on popular music tends to become more aggressive, by adding some harmonic distortion to the mix this fulfills the masses need for raw edginess. Cleverly used distortion can be used in the mixing process as well. Distortion can be used to highlight or emphasize a particular section, phrase, or instrument. Alex Case rote in Mix Smart: Pro Audio Tips for Your Multicultural Mix, that nothing draws attention to a track better than distortion by mixing in a little to better orchestrate the emotional contour of the tone; by doing so this it can also enhance the performance of the band (Case, 2011, p 77). Aside from the previously mentioned guitar and vocals, distortion mixing can be utilized in all sorts of different instruments as a way of enhancing and highlighting a track. For example; the timbre may sound fine whilst mixing a bass guitar, it can still get lost in the mix.The best Nay to pull it to the front of the mix, if there is no volume to spare, is to mix in small p. 388). Distortion can be used as a subtle highlight during certain sections of music or it can be used as an obvious effect. Another example of utilizing distortion to its fullest potential is, in the dance track Autobahn by Jerkwater they have the sound of speeding car. This sound is created by using an almost distorted Winchester (Labile ; Patties, 2011, p. 388). Distortion has many different purposes in music. It can bring edginess to the music, in any way it is used.As a result of this, new genres and an entirely new culture and way of life were created. Distortion is responsible for influencing the way music is played, the audience that listens and the sound of different genres and sub-genres. Heavy metal would be one of the largest genres formed from the discovery and experimentation of distortion Ninth Michael Campbell publishing that distortion is the sound signature of heavy metal (2009, p. 14). By saying this he is inferring that without distortion the entire genre of Heavy Metal wouldnt even exist as it is today.As singers in heavy metal music have a very distinctive sound, some vocals in heavy metal music have been altered in some way by the use of distortion. Instead of singing the melody the way it has been done in other genres, heavy mentalists seem to prefer to growl and/or snarl Weinstein, 2000, p. 51). Some artists of the genre even went as far as using a small amount of distortion on the vocals. The 1967 song Born to Be Wild by Stepparents, had distortion on both the guitars and the vocals. It can also be said that the distortion on the vocals is Just as important as on the guitars (Weinstein, 2000, up. 9-20). Again, reiterating that distortion is more than Just an effect used on instruments, but one that can be widely used on a wide range of musical elements. Distortion is more than Just an effect. Its a way of life. It is an entire culture in itself. Alex Case states that When a device is overloaded, something exciting must be happening. Someone is misbehaving. Rules are being bent or broken (2011, p. 75). Distortion brings something extra, something fun and something naughty to the music. It has influenced and altered music like no other effect.Metal is Just one of the genres created through the use of distortion. There is also gunk, rock and grunge to name a few. Although metal has many more sub genres created inside the metal than that of the other genres, it still remains the most influenced by the evolution of distortion (Hodgkin, 2010). So much so, that the modern day culture of metal involves a somewhat distorted reality that metal fans live compared to the norm of society. The edginess distortion adds to most metal music has attracted thousands of the younger generation to the sound.The appeal of edgy-hard sound has allured a whole new group of people to the metal culture, involving more than Just music to listen to, but the act and appearance of metal Leads, 2010). The accidental discovery of audio distortion has impacted an entire modern day culture of metal listeners. So many genres of music owe everything they are to the creation of distortion. This one element in music is responsible for influencing so many people and more genres breakages of equipment, to being the founding blocks of one of the most powerful genres; distortion ha s added that special something to Just about every aspect of USIA. Distortion can be used in so many ways whether it is in mixing or for live performance. Of all devices that are used in todays music, distortion is one that has impacted on multitudes of people and many genres. Distortion is more than Just an affect; its a way of life. References Labile, S Patties, D. 2011, Jerkwater: Music non-stop. Continuum International, NY. Berger, HIM. 2009, Stance: Ideas about emotion, style, and meaning for the study of expressive culture. Green Press Initiative, Middletown, CT. Case, A. 2011, Mix smart: Pro audio tips for your multicultural mix. Focal Press, Oxford, I-J.

Proofreading Tips to Make 2019 More Productive

Proofreading Tips to Make 2019 More Productive Whenever you write an essay, article or exclaim can someone write my research paper, you have to edit and proofread it. However, our mind is tricky which is why when proofreading our own text we see it as it should be (or as we imagined it) not as it is. In turn, we miss out on grammar, spelling and punctuation errors we would usually spot immediately in someone else’s work. To make sure this year is more productive for you, I’m going to list useful proofreading tips that will help you proofread your own or someone else’s work successfully. Proofread after writing and editing Before you start, you have to understand the difference between proofreading and editing. You should edit your work first by making revisions in sentence structures, content, and language used. Proofreading refers to identifying spelling, grammar, and punctuation mistakes. Both editing and proofreading are equally important for overall quality of your work. Read the text out loud Reading your work out loud can increase accuracy of proofreading. Start by reading your text in silence first. Then, read it out loud or imagine you’re reading it to some other person. This will make you focus on every aspect of your work and you’ll spot grammar, spelling, and even punctuation mistakes faster. Eliminate all distractions You won’t be able to focus on your or someone else’s work and identify various mistakes if you are surrounded by distractions. Leave your phone in another room or turn off Wi-Fi, shut off music, TV and remove other distractions from the place where you work. Start proofreading prepared You can always be one step ahead by preparing yourself for proofreading before you even start writing. How? Well, you should write down a list (and always keep it near) of the most common mistakes you usually make in all your works. Use that list to spot the mistakes you made. For example, let’s say you have a tendency to write than instead of then when referring to relation of time and the order in which events in your work occur. In most cases, when editing and proofreading you would overlook this mistake, but keeping it on the list and aiming to find it in the text can be extremely beneficial. TIP: if you don’t know how to make the list or what mistakes you usually make, start by listing most common errors within that work and add new points to the list with each new work. Focus on small fractions Instead of focusing on entire content or story you should analyze sentence by sentence. Why? It’s because focusing on the entire work won’t let you spot some errors that easily. On the other hand, when you analyze and inspect small fractions i.e. sentences you will easily identify mistakes in punctuation, grammar, and spelling. Correct – reread – repeat Identifying mistakes in your essay and correcting them is not enough. Every time you make some change, particularly if you’re correcting grammar error and replace some words, you should reread sentence and paragraph again. You want your correction to fit perfectly into your work. Control yourself I know it’s impossible to be fully concentrated at all times. If you have a lot to write, by the time you finish everything you just think about going to sleep. Sometimes, you will find yourself drifting off during proofreading phase. When this happens, you should reread the paragraph again to make sure you didn’t miss anything. Naturally, if you don’t have a tight deadline, you can always proofread your work after having some rest. Don’t rely on software only MS Word has the Spelling and Grammar option and there are many software one can download and use. Although they do make editing and proofreading process faster, you should never rely on them. These programs sometimes overlook some mistakes or they suggest unreasonable solutions for correcting mistakes they identify. The point is, they are never 100% accurate. You can use them as complementary tool in proofreading process. For example, use Spelling and Grammar (or some software you download) before editing and proofreading. Then, go through your text and correct sentence structures, grammar and spelling mistakes, see how you can improve cohesion and punctuation etc. Read the piece backward Correcting mistakes and rereading is inevitable part of proofreading process. Before you move on to the next paragraph you should read it again, but this time read it backward. This is a useful technique that separates words from their context and storyline and enables you to see them as they are. In turn, you won’t overlook mistakes you usually would. Double check unfamiliar terms Google is extremely useful here. If your text contains terms that you aren’t familiar with, you should always look them up on Google to see whether you’re spelling them correctly. For instance, if you’re writing some medical article and have to include a name of some disease which is usually in Latin. When proofreading, Google the term and see whether you have to correct the term or not. Other tips Don’t rush, do it slowly and carefully Don’t forget to proofread footnotes, headline, and subheadings Choose one of numerous style guides and stick with it to incorporate consistency Invest in quality grammar books and other resources or look for reliable grammar websites Never forget to use thesaurus Don’t forget to format your text Make short breaks if you have to proofread larger text. Although constant rereading, analyzing and looking for errors can be quite tedious editing and proofreading are final steps towards high-quality work. Tips from this article will help you build effective proofreading strategy and boost productivity.

Mass Media and its effect on the American People essays

Mass Media and its effect on the American People essays Mass Media and its effect on the American People In America today, media has been taken over by conglomerates and corporations. We live in an age where the media of this country has been almost completely taken over. Nearly all radio stations in this country are controlled by two corporate entities, and the televised news stations are not much better off. Our countrys news networks are divided up into three media zones which are commonly known as FOX, CNN, and NBC. Due to this fact it is not surprising to find out that nearly all media and news bestowed upon the American public is in essence, a deception. American media will generally still spell out the hard facts and concrete evidence of events and incidents, but what has happened to the multi-opinionated voices of different journalists on the same network that we saw during the turn of the 1900s? Why is it that each journalist now must take the standpoint of their parent network for that networks benefit? Do we now live in a nation where free speech can only be afforded by lar ge multinational corporations? The fact that this has happened to our nation is shocking and appalling. Before the 1960s, the people of this country lived in a time where major cities had at least ten different newspapers, each with dozens of reporters with their own opinions. This day and age it is hard for a reporter to find a job using their problem solving and reporting skills, but reporters are now hired by how well they present their parent companys news. Though there is still some hope. The FCC is planning on possibly allowing commercial-free Low Power FM (LPFM) stations that would be capable of spreading their message a few miles. Though this will not be enough, it is an excellent foundation stone in taking back the free speech that our country has lost over the years. Something to this effect will allow for minorities and special interest groups to ...

Pi Day Activities for the Classroom

Pi Day Activities for the Classroom Everyone loves pie, but we also love Pi. Used to calculate the width of a circle, Pi is an infinitely-long number derived from complex mathematical computations. Most of us remember that Pi is close to 3.14, but many others pride themselves on remembering the first 39 digits, which is how many you need to properly calculate the spherical volume of the universe. The numbers rise to stardom seems to have come from its challenge to memorize those 39 digits, as well as the fact that is has what many of us can agree might be the best homonym, pie. Pi enthusiasts have come to embrace March 14 as Pi Day, 3.14, a unique holiday which has launched numerous educational (not to mention delicious) ways to celebrate. Some of math teachers at Milken Community Schools in Los Angeles helped me assemble a list of some of the most popular (and yummy) ways to celebrate Pi Day. Check out our list of ideas for Pi Day Activities for you to do at home or in the classroom. Pi Plates Memorizing 39 digits of Pi can be quite the challenge, and a great way to get students thinking about those numbers can be to use Pi Plates. Using paper plates, write one digit on each plate and pass them out to students. As a group, they can work together and try to get all the numbers into the right order. For younger students, teachers may wish to only use 10 digits of Pi to make the activity a little easier. Make sure you have some painter’s tape for adhering them to wall without damaging the paint, or you can line them up in the hallway. You can even turn this into a competition between classes or grades, by asking each teacher to time her students to see how long it takes for them to get all 39 digits in the right order. What does the winner get? A pie, of course. Pi-Loop Chains Pull out the arts and crafts supplies, because this activity requires scissors, tape or glue, and construction paper. Using a different color for each digit of Pi, students can create a paper chain to use to decorate the classroom. See how many digits your class can calculate! Pi Pie This may be one of the most beloved ways to celebrate Pi Day. Baking a pie and using the dough to spell out the 39 digits of Pi as part of the crust has quickly become a tradition at many schools. At Milken School, some of the Upper School math teachers definitely enjoy having students bring in pies to celebrate, also hosting a small party which might include some special logic puzzles to kick off the class. Pizza Pi Not everyone has a sweet tooth, so another yummy way to celebrate Pi Day is with a different type of pie, a pizza pie! If your classroom has a kitchen (or access to one) students can calculate Pi for all the circular ingredients, including the pizza dough, pepperonis, olives, and even the pizza pan itself. To top it off, students can write out the symbol for pie using their circular pizza toppings.   Pi Trivia or Scavenger Hunt Set up a trivia game that asks students to compete against each other to correctly answer questions about Pi mathematicians, the history of Pi, and the uses of the famous number in the world around them: nature, art, and even architecture. Younger students might engage in a similar activity that focuses on the history of Pi by taking part in a scavenger hunt around school to find clues to these same trivia questions. Pi Philanthropy Math classes might want to celebrate Pi Day with a more philanthropic approach. According to one teacher at Milken, there are several ideas that a classroom might consider. Baking Pi Pies and selling them at a bake sale to benefit a local charity, or donating Pi Pies to a local food bank or homeless shelter can be a sweet treat for those in need. Students can also hold a food drive challenge, aiming to gather 314 cans of food for each grade level. Bonus points if you can convince your teacher or principal to reward students for reaching that goal by agreeing to receive a whipped cream pie to the face! Simon Says Pi This is a great little game for learning and memorizing the various digits of Pi. You can do this one student at a time in front of the whole class or in groups as a way to challenge each other to remember the digits of Pi and see who gets the farthest. Whether you’re doing one student at a time or breaking off into pairs, the person acting as â€Å"Simon† in this activity will have the number printed out on a card in hand, to ensure that the correct digits are being repeated, and will read out the digits, starting with 3.14. The second player will repeat those digits. Each time â€Å"Simon† adds a number, the second player must remember and repeat all the digits that were read aloud to them. The back and forth play continues until the second player makes a mistake. See who can remember the most! As an added bonus, make this an annual activity and you can create a  special  Pi Hall of Fame to honor the student who remembers the most digits each year. One school in Elmira, New York, Notre Dame High School, reportedly had one student remember 401 digits! Incredible! Some schools even suggest having different levels to honor how far students can go when it comes to memorization, with named groups to honor students who can remember 10-25 numbers, 26-50 numbers, and over 50 numbers. But if your students are recalling over 400 digits, you may need more levels than just three! Pi Attire Don’t forget to get all decked out in your very best Pi attire. Pi-tire, if you will. Teachers have long amused their students with math-themed shirts, Pi ties, and more. Bonus points if the entire math department participates! Students can get into the mathematical magic and don their own Pi digits as part of their outfits. Math Names One teacher at Milken shared this Pi-tastic tid-bit with me: â€Å"My second child was born on Pi Day, and I made his middle name be Matthew (aka, MATHew).†

Compare and contrast the Piagetian,Vygotskian and information Essay

Compare and contrast the Piagetian,Vygotskian and information Processing theories of cognition. To what extent can these theorie - Essay Example Piaget believed that the wrong answers revealed by children had significance differences between the reasoning of adults and children. Lev Vygotsky (1896-1934) was the founder of the Vygotskian framework of cognitive development. The elements of Vygotsky’s theory of cognitive development include the role of social interactions, the More Knowledge Other, and the Zone of Proximal Development. The Vygotskian theory stresses that social interactions are critical in the cognitive development of children. Information-Processing frameworks are based on the perspective that mental processes undergo maturational changes during children’s development (McCartney & Phillips, 2011). Different cognitive theories of development bear diverse propositions about cognitive stages of development; however, these theories share some similarities concerning cognitive development of children during school years. The Piagetian Theory The Piagetian theory argues that children have the ability to construct and understand the world around them, and experience the difference between their existing knowledge and new information they acquire in the environment (Smith, 2008). The fundamental believe held by Piaget is that reality is a dynamic system characterized by a continuous change. This implies the conception of reality is viewed differently across the ages of development. Some stages of development are filled with imaginations of unreal world, while other stages of development consist of children having the real sense of the world. According to Piaget, the concept reality involves transformations and states. Transformation constitutes the manners of changes that a person undergoes during various stages of development (Smith, 2008). States are the conditions and appearances that characterize developmental stages as they are viewed between transformations. Piaget developed six stages of cognitive development that change as children grow (Bremner and Lewis, 2006). The stages include sensory motor (birth to 2 years), pre-operational stage (2 to 5 years), concrete operational stage (7 to 11 years) and formal operational stage (above 12 years). Children develop various cognitive activities as they undergo these stages. The Concepts of Assimilation, Accommodation, Equilibration and Conservation in Piaget’s Theory Assimilation Assimilation describes the process through which the human mind perceives and adapts to new information. Human beings take in their environment and the new information available and attempt to fit it into the pre-existing cognitive schemas. The human mind tries to make sense of the new learning by referring to be previously acquired information in order to make sense of it (Bekoff, Allen & Burghardt, 2002). The concept of assimilation declares learning a continuous process. The theory also reveals that prior information is crucial in understanding new information. This implies that children who have some concepts of knowledge fi nd it easier to acquire additional knowledge than those who do not have any knowledge. Accommodation According to Johnson, Munakata and Gilmore (2009), accommodation involves taking new information from the environment and adjusting the current schemas to fit in the new learning. Accommodation describes the ways through which human beings continue to interpret new theories, frameworks, and schemas. The mind is adaptive enough to allow proper mental adjustments to accommodate the new learning

System analysis and design (model your life) Article

System analysis and design (model your life) - Article Example Another aspect of human life is the social pillar. Every living human being is part of society and in so need to participate in the agreed upon ways of interaction within the niche that they live within. One should have a valuable network of friends, family, and acquaintances from a wide range of life system. Being social is a very significant pillar in a well-designed life model. The third aspect of life and another important need of a well-modeled life is a cultural pillar. Culture is the way a group or a society perceive or view certain things (International Society for Quality of Life Studies, 2006). One need to be part of a cultural group as it helps shape their lives and provide guidelines to a wholesome life. The cultural pillar includes and not limited to such examples as spiritual, law, governance and other systems that give people purpose and help develop principles. The fourth pillar and the last one in this paper is the knowledge pillar. In order for people to live wholesome life individuals, need to be informed on a wide span of the system they live in. Having information creates knowledge and processed knowledge leads to wisdom, which is very significant (International Society for Quality of Life Studies, 2006). People should not have too much of one pillar and very little of the others. Being very social with very little knowledge is not a very good model of

Should College Athletes Be Paid Essay Example for Free

Should College Athletes Be Paid Essay The System for college athletes isnt perfect, and needs to be worked on, a big problem we cannot seem to agree is how to compensate the student-athletes who drive the NCAA. I would like to start off with a question. Are college athletes being compensated enough for the effort they put forth today? Every Day they wake up early and represent their university whether they are putting in work in class or on the field. Each student-student athlete generates tons of money for their university and they don’t see a dime other than their scholarship that may or may not been renewed every year. Keep that question in mind while reading this essay, and form your own opinion. There is simply not enough money for each athlete to be paid. The NCAA also has a policy called Title IX, which basically states that if one athlete gets money, every athlete at that university has to get compensated for the same amount. Meaning that a women’s field hockey player will be granted the same amount as a starting quarterback who fills up stadiums. Once people hear that this would be the reality if college athletes were paid, their opinions may change. The NCAA is huge on ameatur status and if they ever paid student athletes, they would break the golden rule that college athletes have been running on since the beginning of college sports. A few hundred dollars a month for each athlete isn’t going to stop any of the illicit activities involved with collegiate athletics because this isn’t about needing material things. What primarily causes improper benefit violations is greed. Student-athletes break rules because they want something they normally could not have, not because they needed something most other students had. An article written by a Colorado University professor states that the school has cut funding for research to pay for poorly performing football coaches. â€Å"Rutgers University has subsidized it’s athletic program to the tune of $115 million since 2006, while at the same time foregoing raises across campus last year to save $30 million.† College athletics are a big piece of everyday life of people around the world already, and in reality athletes are already paid. Scholar athletes are paid in form of a full scholarship which includes tuition, room and board, books, and some incidentals. Many  schools across the country have top notch educational tutoring programs, along with top tier exposure that would cost a fortune if it was not provided by the university. There have been coaches such as head football coach at South Carolina, Steve Spurrier, who have provided a plan that pays each of his players $300 for each game they play in. Spurrier says the extra $300 dollars â€Å"would be for game expenses that they could give to their parents for travel, lodging, meals, and even maybe taking their girlfriend out Saturday night and so forth† Spurrier States. Pay for Play is a topic that has gotten much more debate recently with new scandals occurring so frequently. Annually the Pac-12 makes $250 million in T.V. contracts, $150 million for the downsized Big 10, and $205 million for the SEC. So the question must be asked, as these TV contracts grow larger and larger, will the players be granted any money in the near future? There have been recent studies that have come up with estimates that the full athletic scholarship comes up around $3,000 short of all expenses needed for the student. A couple years ago, there were reports that football quarterback Cam Newton who plays for the Carolina Panthers starting as quarterback, was being shopped around by his father for $180,000. Newton denied the reports and these claims were never proven and Newton went on to win the Heisman trophy and national championship. Even if Newton was paid $180,000, that is only a small percentage of the money that he brought to the university for that season at Aubu rn. NCAA president Mark Emmert, on paying players â€Å"There’s a model for paying athletes, and its called professional sports, and I love them. But that’s not what college sports is about. If we were going to pay student athletes, why even have a university-based teams?Just go watch a pro game.† As for right now, pay for play is just a debate, so here are some pros and cons of the idea. Some pros, or why the idea makes sense are: players should be entitled to some form of compensation due to the money they bring to the school and the injury risk they face each time they play their respective sports. Athletes from poor families need money to be able to support themselves since their families cannot do it for them. The money the football and men’s basketball teams should go back to the players instead of paying for sports who make no profits. If the athletes were paid it could help keep kids that aren’t ready  to go pro from going pro early. While pay for play sounds nice, there are also reasons it wouldn’t work. A big question that would come up would be, where would the money come from? A majority of athletic programs don’t make enough of a profit already. Title IX would make it so each athlete, regardless of sport, would have to be paid the same. Many believe that non-revenue sports would have to be abandoned since there wouldn’t be sufficient funds to support them. While people may have the opinion that college athletes should be paid, the debate for them is how they would be paid, and where the money would come from. The main argument is that paying the athletes only seems fair. Since schools don’t have to pay their players, schools are able to pay more and more for their coaches. As of March 2010, almost a dozen schools spent 38% or more on their football offensive or defensive coordinators. Players are the product that everyone comes to see, they are the ones risking their bodies. Everyone can make money off of college athletics except for the athletes themselves. Pay for play would put other schools at a competitive disadvantage. The question would be how would the smaller schools and conferences who only make a fraction of what the larger conferences be able to keep up with the larger schools and conferences? Would you rather play at a small school or play for a larger school and be paid extra towards your scholarship? The obvious a nswer would be to play for a larger school and get more money. Another question would be would you pay every athlete or a select few? These are all important questions that must be asked before we start paying college athletes. People may think that being a college athletes is easy, and anyone can do it, however this is not the case at all. To begin with, the athletes put in loads of their time, everyday of the week. They still have to go to class everyday like normal students, then practice and even sometimes they have a practice after another practice. After these tasks are done they eat dinner, then go study. At the end of the day, they aren’t left with any free time due to their crazy college schedule. You would think that they would by the end of the day, but no time is really given. Coaches can be very demanding by having the athletes stay up late at night watching film for tomorrows game. When they are hurt, they are taken in by physical therapists and athletic trainers. As a student athlete though, you have to stay focused on your studies and make progress on your athletic abilities/performances or  the college might try to get rid of you. One thing that may be surprising is most college athletes do not receive their college degrees. The games they play, and the rigorous workouts are main contributors to this. Theres so much pressure on the athlete to perform well that sometimes their grades slip. College coaches are sometimes the one to blame for this, since sometimes they look the other way and risk their players education just to win some more games. Some people can argue that student athletes are compensated enough already. Over a period of four years a college scholarship could exceed $200,000. Along with that $200,000 in scholarship money the athlete could receive top-of-the-line tutoring, priority scheduling, and excused absences. â€Å"When athletes accept scholarships, they are provided tuition, books, meals, housing, and sometimes graduate assistantships.† With all of this being said, people may have a valid argument that athletes are being compensated enough already. In a recent survey taken by students, they said they supported the idea of paying the athletes at their school. Something shocking was that the students said they would even pay increased tuition if it meant that the money went towards paying the athletes at their school. Both sides of the debate have solid arguments as to whether they should be paid or not. One thing that is certain however is the athletes are being offered a lot with a college scholarship and a excellent learning experience, but the real question is, is that enough? There are 320 athletic programs in Division I each year, with the exception of a few schools. Each university runs on a deficit each year. â€Å"According to the NCAA’s own figures (which generally exclude capital costs, among others), the average FBS athletic program ran a $9.44 million operating deficit in the latest year.† With this being said, here lies the main problem as to why it would be nearly impossible for schools to pay their athletes. There is no logical solution as to how a school would be able to pay a student-athletes salary. So the question must be asked. Where would the money come from, if not provided by the university? Another question would be which athletes should be paid, and how much should they receive? Would there be an open market for the athletes? Would high school recruits go to the highest bidder? There are other things we could do to help out the athletes, such as raises total scholarship money. There could be four year scholarships, rather than stressing out the athletes on whether  their annual scholarship will be renewed. The National College Players Association collaborated with Drexel Universitys sports management program on a research project and came up with some shocking details. The study blames the college sports scandals on the unethical and impractical NCAA res trictions that are on college athletes. The study conducted found the average shortfall of a â€Å"full† scholarship that is supposed to be provided by the university. The study â€Å"compares the room and board portion of players† scholarships to the federal poverty line and coaches’ and athletic administrators’ salaries, and uses NFL and NBA collective bargaining agreements to estimate the fair market value of FBS football and basketball players.† According to the study, the average out of pocket expenses for each player on â€Å"full scholarship† was $3,222 during the 2010-2011 school year. The study concluded the average value of an example of a particular school. Duke basketball players were valued at $1,025,656 while just living $732 above the poverty line and a scholarship shortfall at $1,995. For College football there are many good or even great reasons why pay for play won’t happen. How about paying for a 6 foot 6 inch tall, 325 pound offensive lineman’s meals. We don’t have to because the school does, and that’s at least $500 dollars per month. When an athletes accepts a scholarship, they receive free insurance, and good insurance would generally cost about $400 dollars a month, go ahead and multiply that by the amount of people that are on the team and that’s alot of money. Players get free publicity and it is all provided by the school. It would cost a fortune to hire an agent or get that publicity for yourself. On away games the school pays for everyone’s travel. I personally would love to go to California for free, or Hawaii for example. Free housing is important as well. With all the families with no houses due to foreclosure, there’s no doubt about where the athletes are staying. They can chooses to live on campus for free, or receive a housing allowance they can use to spend on a house/apartment off campus. Bottom line with college athletes is that they are paid, just not like professional athletes . As I have said before housing allowances are built into college scholarships and the amount varies for each school. For Example, a player for South Carolina get $500 per month for off campus activities while a player from South California gets $1000. Let’s say that two players on South Carolina’s football team gets an apartment off campus and it’s $700 for rent  each month. With that being said each player pays $350 for rent and pockets $150 every month. What do you think that player spends his money on? It isn’t food, players get to eat free on campus, and get a meal allowance off of campus. For example, at Boston College the meal allowance is $41 per day. Lets say the player only uses $30 of that, that’s $11 extra everyday and multiply that by the days of the month and there’s roughly another $350 per month in money the player pockets. Athletes do the same thing for book allowances by buying books, then just pocketing the difference and making even more money. Whether or not student-athletes should be paid is the wrong question that’s being asked. The question that people should be asking is, How has the NCAA gotten away with not fully compensating the main attraction to college sports, which is the players? Even people who work at high ranking jobs for the NCAA know the wrongs of the situation. The NCAA preaches amateurism as their most important rule. Walter Byers, former executive director of the NCAA, was quoted saying â€Å"Amateurism is not a moral issue; it’s an economic camouflage for monopoly practice.† The NCAA is well aware of this problem and there is realistically nothing they can do about it. The shame in this situation rides with the highly educated leaders of the NCAA who take advantage of student athletes each and every year. Pay for play will be a strong topic for debate until both sides can agree on a solution. People have their opinions set on their respective sides and valid arguments can be made for each side. With all of that being said, I personally believe that the student-athletes are being compensated enough. Everyone wants to focus on the negatives saying they don’t get this or they don’t get that, but in all reality student-athletes are very fortunate to be in the position they are in.

computers :: essays research papers

SECURITY OF WIRELESS COMMUNICATIONS Introduction Wireless devices, like all technologies that provide external access to corporate networks, present security challenges. With wireless standards and practices still rapidly evolving, it is important to understand the strengths and limitations of available technologies in order to implement a secure solution. Extending current security policies to encompass wireless devices requires an understanding of the security features of both wireless devices and wireless networks. Purpose of the Study The purpose of the study was to assist in the decision whether Lotus Development should extend current security policies to encompass wireless devices. The following are critical security questions: †¢Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  What challenges are faced with wireless security? †¢Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  How can you verify that the device being used is actually in the hands of an authorized user? How can you enhance the security of the device? †¢Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  How secure is the over-the-air network between the organization and the wireless device? †¢Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  How can you secure the wireless session? †¢Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Should Lotus development include wireless devices in their security policies? Research Methods and Procedures Through traditional and electronic research of books, periodicals, and business journals, secondary research was conducted. Figures were constructed through extensive research and study of interactions of networks. Wireless Security Challenges   Ã‚  Ã‚  Ã‚  Ã‚  Mobile devices and wireless networks rely on a broad spectrum of technology, much of it cutting-edge. In comparison to PCs, each class of mobile device currently represents a unique hardware and software platform. Mobile phones, for example, have varying capabilities and limitations both as computing devices and as client devices accessing corporate networks. The wireless networks that support mobile devices are similarly diverse. By relying on industry standard protocols like TCP/IP, HTTP, SMTP and TAP, Mobile Services supports many of the major wireless networks currently in operation. This standards-based approach also provides MSD with a common security model that can operate across wireless networks, while at the same time taking some of the complexity out of doing business with different wireless network providers (Braden 1997). However, it is important to understand that there is currently no industry-wide security standard that will work on every mobile device and on every wireless network, in the way that X.509 and SSL span the PC universe. MSD bridges this gap wherever possible by adding its own security features (Freeburg 1991). Mobile Device Security Most mobile devices currently provide only a simple username/password combination to block use of the device (a few also offer local data encryption). And since most users do not employ even this rudimentary level of security, mobile devices like pagers, mobile phones and PDAs are essentially unsecured (Aziz 1993).

Hunger Games essay Essay

The Hunger Games is a fictional book, which establishes the relationship between the protagonist Katniss, and the protagonist Peeta. Katniss is a 16 year old girl who lives in District twelve, Panem. She is the sole provider for her family and competes in the Hunger Games, a game where two people from each of the twelve districts are chosen to fight to the death. Peeta is a 16 year old boy who is also from District Twelve who competes in the Hunger Games with Katniss. Throughout the book there is great debate on whether Katniss and Peeta are in love, or not in love. Katniss pretends to be in love with Peeta because it helps her in the Games, and it is an act of survival. Peeta on the other hand is deeply in love with Katniss. Throughout the book Katniss often finds herself making multiple references back to her friend, Gale, who has been her best friend for years. She wonders what life would be like with Gale. Katniss pretends to be in love with Peeta. She sees it as her only way of survival in the Games. When she and Peeta are in an affectionate state, the Capitol audience is entertained. This results in her and Peeta getting both food and messages from their mentor Haymitch and their sponsors. Luckily, they entertain the audience enough to survive the games but towards the end of the book Peeta says to Katniss, â€Å"It was all for the games, how you acted. † (Pg. 372) This is legitimate proof that Katniss only pretended to be in love with Peeta. Based on much evidence from the book, it is revealed that Peeta is deeply in love with Katniss. Prior to the beginning of the Games, both Katniss and Peeta had to take part in a pre-game interview. In Peeta’s interview, he tells the audience how winning the games would not help his situation because he is deeply in love with Katniss. Katniss was not happy with Peeta’s statement, but later in the book calmly asks him, â€Å"Peeta, you said at the interview you’d had a crush on me forever. When did forever start? † (Pg. 300) Peeta responded, â€Å"Oh let’s see. I guess the first day of school. We were five. You had on a red plaid dress and your hair†¦ it was in two braids instead of one. My father pointed your out. † (Pg. 300) This is the most heart-felt moment between the two; however Katniss only asked Peeta the question because she knew she had to keep entertaining the audience. Her strategy to manipulate Peeta’s emotions was a great advantage to her game. Katniss often makes references back to her friend Gale, her long time best friend that is back home in District Twelve. She has mixed feelings about him because when Katniss was about to leave for the games, Gale was saying good bye to Katniss and was cut short with the slamming of a door. There are many misinterpretations about what Gale was trying to say to Katniss. Most people, including Katniss, think that he was about to say â€Å"I love you. † This unfinished sentence disturbs Katniss during the games when she has mixed feelings about Peeta. Katniss thinks to herself, â€Å"Gale’s not my boyfriend, but would he be, if I opened that door? † (Pg. 280) Any person who is truly in love would not be thinking about other men in this way. Throughout the Hunger Games there is great talk on whether Katniss and Peeta are in love, or not. Katniss pretends to be in love with Peeta because it helps her in the Games, and she uses it as an act of survival. Peeta on the other hand, is deeply in love with Katniss. During the book Katniss often finds herself making multiple mentions back to her friend, Gale, who has been her best friend and hunting buddy for years. She wonders what life would be like if she was with him. Too conclude, Katniss and Peeta are not meant to be. They have completely different individualities and although it may seem that their pretend love is mutual, it is not.

Seasonal Allergens

In Austin many people suffer from seasonal allergies which are triggered by mold spores and pollen grains mainly during spring and fall. Mold spores are responsible for causing seasonal allergic rhinitis also known as hay fever. Molds did not have a specific bloomy seasons but their presence in the air is affect by weather conditions such as rain, temperature, humidity and wind. There numbers increase during warm humid summer months and reach their peak during fall. O the other hand pollen grains have specific pollination period usually depending on the origin of the plant.When allergen substances and pollen grains enter the body, they cause the immune system to respond through an allergic reaction. During seasonal allergens people who are allergy sufferers should be encouraged to avoid the allergens by staying indoors. Allergy sufferers should learn to avoid early morning outdoor activities mainly because this is when pollen grains are being transferred from one tree to another. Pol len Allergy Pollens grains are protective sacks that certain male gametes that are necessary for plant fertilization.During pollination time, these male gametes are transferred to female plant for fertilization. Wind loving plants now rely on the wind to transfer their pollens grains. This is the main cause of allergic problems because the pollen grains of wind loving plant are very light in weight and air borne particles. In Austin, Texas trees like oak and elm pollinate during spring and therefore cause seasonal allergies in early spring. Ragweed plant is disastrous to allergy sufferers because it pollinates from mid August to October.The pollen grains of this plant are very light weight and can travel to a distance of 400 miles from the plant. Mold allergy Micro-scoping mold spores are present all year round floating in the air just like pollen grains, but they peak during summer and fall. Mold air borne allergies are both found indoors and outdoors and include cladosporium and a spergillus. The most common sign of these season allergens are sore throat, itchiness, running nose, sneezing and congestion. During seasonal allergic periods, pollen grain and mold spores are very high and they stick on clothing, hair, skin and pets.Pollen grain transfer usually takes place during the early morning period Cedar fever Cedar fever is also referred to as mountain cedar allergy which seasonally starts from December all the way to February. This allergy is caused by the mountain cedar tree and tree of the cypress family. The mountain cedar tree grows naturally to a maximum of 30 feet. It is an evergreen tree which the most allergenic tree in Austin Texas. The tree has both male and female plants and it pollinates from October to May. During this period, the male plant transfers its pollen grain to the female plant.This occurs mainly during the windy seasons when the branches of this tree are disturbed and its pollen grains appear like smoke in the air. Oak allergy Oak t rees shed allergen amount of pollen grains starting from February to late May. The sufferers of oak allergy usually reach the peak of their symptoms during mid April. Oak tree allergies can range from moderate to severe allergic reaction. Austin has a great diversity of oak tree are yellowish in colour will stick on house roofs, cars and outdoor furniture’s. Seasonal allergensAustin is rated among the top five worst places hit by allergies. It has three unique pollen seasons which occur during the Fall, the Spring and Winter. In the Fall, the ragweed plant and other weed are responsible for releasing their pollen grains usually from mid August all the way to early November. In Austin, this season last for a long period than in any other part of the country. During the Spring, the oak tree, Elm and Ash trees transfer their pollen grains starting from February to early June. In the winter, the mountain cedar tree releases its pollen from December up to February.Pollen counts fr om the central Texas are the highest pollen counts of any type of plant in the world. During days of high cedar pollen counts, people who are allergic to cedar cannot go outdoors without having serious allergenic symptoms. (Guyton, AC, and Hall, JE, 2006). Scientific review of human allergies Abstract Allergies are disorders of the immune systems that occur as a reaction to environmental substances. An allergic response also known as immediate hypersensitivity is characterized by excessive activation of mast cell by immunoglobulin E.Allergic responses can be divided into two pathophysiological phases including the acute response and the late-phase response. The acute or immediate response occurs immediately after being exposed to a particular allergen. Allergic responses consist of primary responses and secondary responses. A primary immune response occurs after a first encounter with an antigen. Human allergies have two major risk factors which include environmental and host factor s. Host factors include age, heredity and race while environmental factors vary from exposure to infectious diseases, dietary changes, allergen counts and environmental pollution.Allergic symptoms could be moderate or severe depending on the immune system of the affected person. Human allergies Scientific research studies suggest that allergies are the fifth leading chronic disease and affect more than 50 million people in the United States. There are various types of allergies ranging from allergic rhinitis to food allergy. Allergic rhinitis causes swelling of the nasal mucosa and respiratory discomfort such as running nose and sneezing. Skin allergies cause blisters and itchy rashes that rise from touching allergic substances.Allergy swelling can cause swallowing difficulties. Anaphylactic allergies cause severe symptoms such as bronchoconstiction, skin reaction and sometimes lead to death. Scientific studies show that children who have allergic parents have a higher likelihood of developing similar allergies. The human’s immune systems is developed in such a manner that it can detect a foreign organism in the body. If a foreign substance such as pollen is identified the body defence mechanism came into action to fight the foreign substance. The body produces immunoglobulin E to fight the detected foreign organism.(Leznoff. A. , (1999). Allergic symptoms usually occur when a sensitive person is exposed to a substance that could be harmless to other normal people. Allergic symptoms are mainly inherited but could also develop at any age depending on the time of exposure to allergens. There are three major categories of allergens including inhalants such as pollens, mold and dust. The other categories are ingestions and injected substances such as drug, beverages and vaccines. Allergies are disorders of the immune systems that occur as a reaction to environmental substances.An allergic response also known as immediate hypersensitivity is characterized by excessive activation of mast cell by immunoglobulin E. most allergic substances are airborne particles especially dust and pollen grains. Hay fever is an allergic reaction that occurs in response to airborne pollen and it causes sneezing, irritation of the nose and the redness of the eyes. Inhaled pollen grains could also cause asthmatic symptoms trough bronchoconstriction, shortness of breathe, wheezing and excessive production of mucus in the lungs.Allergic reactions can also result from food, medication and insect bites. Food allergies may cause symptoms such as vomiting, abdominal pains, swelling of the skin or diarrhea. Insect bites and medication cause a systematic response that is also known as anaphylaxis which affects multiple systems of the body. Human allergies have two major risk factors which include environmental and host factors. Host factors include age, heredity and race while environmental factors vary from exposure to infectious diseases, dietary changes, allerge n counts and environmental pollution. (http://www.setel. com/~allergy/Products/allergy) Seasonal allergy responses and how human health is affected Abstract Seasonal allergens have very adverse reactions on different people depending on the type of allergen and the immune system of each individual. Seasonal allergies could interfere with a person’s ability to perform their daily duties. In the United States, up to 35million people suffer from seasonal allergies and as a result, an average of 4 million workdays are lost each year. A majority of allergy sufferers have reported that they have difficulty sleeping or working effectively.Seasonal allergic responses During seasonal allergens people who are allergy sufferers should be encouraged to avoid the allergens by staying indoors. This method is effective when they limit outdoor activities especially when the pollen counts are at their peak. If one cannot afford going outdoors, they must take a shower and change clothes immedi ately after, because pollen grains stick to hair, clothing and skin. Allergy sufferers should learn to avoid early morning outdoor activities mainly because this is when pollen grains are being transferred from one tree to another.In cases where one must work outdoor, they should wear a dust and pollen mask that helps to prevent inhaling pollen grains, mold spores and dust. Allergy sufferers could respond to seasonal allergens through immunotherapy, whereby they get allergy vaccines which lead to reduction in allergic symptoms. After taking shots for a period of 3 to 5 years, allergy sufferers experience reduced symptoms and thus need less medication. Allergy shots are more effective for inhalants and insect bite allergies. other people can respond to allergens by taking medication to control the allergic symptoms.The common types of medication used include lung inhalers, nasal sprays and oral medication. Allergic symptoms could be moderate or severe depending on the immune system o f the affected person. Allergies are overreactions of the immune system to foreign substances such as pollen grains, peanuts, insect bites and certain medications. Allergic symptoms usually include sneezing, running nose, itching, skin rashes and wheezing. On many occasions allergic reactions could lead to asthma, which occurs when the airways are temporarily blocked or even narrowed due to exposure to certain allergens.Symptoms of an asthma attack mainly include difficulty breathing, wheezing, shortness of breathe or coughing. (http://allergies. about. com/od/alternatives/Alternative_Allergy_Treatment_Options. htm) Allergic responses Allergic responses can be divided into two pathophysiological phases including the acute response and the late-phase response. The acute or immediate response occurs immediately after being exposed to a particular allergen. Allergic responses consist of primary responses and secondary responses. A primary immune response occurs after a first encounter with an antigen.This type of response is small and has a long induction phase. On the other hand, secondary responses occur after a second exposure to a particular antigen. The acute allergic response occurs within minutes following an allergen exposure caused by the release of histamine and mast cell granules. This acute allergic response is referred to as type 1 allergic reaction. The type 1V allergic reaction may occur within a period of 6 hours to 12 hours after an exposure to an allergen. On detecting a foreign substance in the body, the immune system reacts to the antigen in two responses which include cellular response and antibody response.In cellular response, the immune system produces special white blood cells which are referred to as T lymphocytes, which have the capability of binding to the foreign antigens and destroying them. In the antibody response, the immune system reacts by producing and releasing blood proteins known as antibodies into the bloodstream. (Levinson , W. , (2004). When allergen substances and pollen grains enter the body, they cause the immune system to respond through an allergic reaction. The immune system produces antibodies which have mast cells attached to them.These antibodies bind to the allergen substances either on the skin, in the nose or in the respiratory system. On binding with allergens, mast cells become activated and release histamine, a substance that produces most of the symptoms associated with allergic reactions. The symptoms include wheezing, itching, sneezing and nasal congestions. Although these symptoms are meant to assist the body in fighting off the foreign substances, they could sometimes be very severe and fatal on some people. References Allergies, (2006a), Alternative Allergy Treatment Options, [Online], retrieved from Internet on 10 January 2007, http://allergies.about. com/od/alternatives/Alternative_Allergy_Treatment_Options. htm Allergy, (2006), What is Allergy, [Online], retrieved from Interne t on 10 January 2007, http://www. setel. com/~allergy/Products/allergy Guyton, AC, and Hall, JE, (2006), Textbook of Medical Physiology-11th Edition, Published by Elsevier, Pa. , ISBN 13-81-8147-920-3 Levinson, W. , (2004), Medical Microbiology & Immunology, 8th Edition, McGraw Hill Companies, ISBN 0-07-143199-3 Leznoff. A. , (1999), Provocative challenges in patients with multiple chemical sensitivity, J Allergy Clin Immunol 1997 Apr; 99 (4):438-42

How to Easily Schedule Social Media Posts in One Tool - CoSchedule

How to Easily Schedule Social Media Posts in One Tool There’s nothing worse than staring down an empty content calendar. However, planning social media content ahead of time is important. It helps you save time, get more done, and feel less stressed. After all, if you have posts planned weeks (or even months) in advance, you’re free to work on other things in the meantime. Maintaining a consistent social media content calendar is easier said than done. You need a tool that lets you schedule social media posts across networks. Ideally, you’ll be able to create social media content and collaborate with your team within the same service, too. Sounds like a game-changer, right? There are a number of apps and services out there that fit this description. And, while we may be biased, we think is your best bet. Let’s take a look at how it works. Choose A Social Media Content Calendar Tool Odds are, you’re managing multiple social networks. And you know your messages need to be specific to each one. Using a social media content calendar can make managing it all much easier. You have two options here: Use a spreadsheet Use an app (like ) Whichever option you choose, what’s important is that you use something. However, while spreadsheets are cost-effective, they aren’t necessarily the most efficient nor easy-to-use  option. This is where comes in. Let’s take a look at how our platform makes scheduling your media posts easier. How To Easily Schedule Social Media Posts With One ToolAdding Content To Your Calendar For Multiple Networks Creating content for multiple networks isn’t easy. It’s especially difficult if you’re working alone, or your team is stretching limited time and resources. Take a breath. We’re about to show you how to get it all done. Start With An Awesome Campaign Idea Before you do anything else, you’ll need an idea for your campaign. What are you going to promote? What’s going to be the end business goal for your work? Recommended Reading: How To Generate Better Social Media Campaign Ideas Like A Creative Genius Select Your Social Networks When planning your social calendar, start by determining which networks you’ll use. These can be whichever you’re most active on, or the ones most applicable for your current campaigns. Use this guide to help your decision-making for your next campaign. TIP: integrates with top social media networks, allowing you to create and schedule social content everywhere, all in one place. Create And Tailor Messages For Each Network Your next step is to start creating content. Each message should be crafted to suit the purpose of audience of each network you’ve selected. So far, so good, right? Each message also needs to be placed on your calendar. They should be scheduled to publish at optimal times too. It’s possible to drop all your content into a spreadsheet, set reminders for yourself, and manually publish each message. This option is certainly better than winging it. However, offers a few time-saving features worth considering here. Recommended Reading: This Is How To Write For Social Media To Create The Best Posts Do It All With s Interactive Calendar Interface When you place content into a spreadsheet, you can easily see all your social posts in one place. However, they’re not easy to move around. Plus, you can’t necessarily see when your social posts are scheduled to publish relative to the rest of the content you’re creating. ’s all-in-one, drag-and-drop calendar interface solves both of these issues.  Here’s how it works. Create a new content item on your calendar. Select Social Campaign to create multiple social messages, or Social Message to create a one-off social post. In this example for demonstration purposes, well select a single Social Message. Write a post, add an image or a video (more on this in a moment), and add it to the calendar. Now, youre free to move it wherever you’d like. Click your post: Then drag it to another date: Mix  Up Your Visual Content Visual content matters on social media. According to Hubspot, â€Å"Researchers found that colored visuals increase peoples willingness to read a piece of content by 80%.† Whether you’re sharing photos, designed graphics, or videos, your social content strategy needs to include visual components. And with , you can schedule both images and video with ease. Heres how. Create a new post. Then, select either Image Post or Video Post. For this example, well choose Video Post: Once youve written your post message, click the video camera icon. This will bring up your bank of uploaded videos, or allow you to upload               a new video file: Keep Your Calendar Full With Powerful Social Scheduling Features Creating social posts is one thing. Keeping your calendar full is another. Proper scheduling frees up time and energy to create more content. Best Time Scheduling Good content will find its audience regardless of when it’s published. Scheduling posts at the best times dramatically increases your chances for success, however. The more you can tilt the odds in your favor, the better. Enter Best Time Scheduling. Instead of worrying about when your posts will publish, can post them at the best time, automatically. Set it and forget it. Take a look at how it works. 1. Once you have some social content created, select Best Time in the social queue dropdown menu (or within the Chrome extension): 2. does the rest. Your messages will be scheduled at the best times to drive the most traffic. 3. Lets say you want to get in the drivers seat here. No problem. If youd like to schedule posts at the best time, within a preset timeframe, Best Time Scheduling offers four different options: Morning (8-11 a.m.) Midday (11-3 p.m.) Afternoon (3-7 p.m.) Evening (7-11 p.m.) ReQueue What if you have evergreen content you want to reshare later? One option is to manually schedule that content across your calendar. An easier option is to use Requeue  in . Create social media content, add it to groups, and let ReQueue do the rest. Watch the video below to see it in action: Schedule Your Way To Social Media Greatness By the time youve created a handful of campaigns  and rescheduled  your best evergreen content, youll find you have a robust and well-scheduled calendar that looks something like this: Tons of social messages, visible alongside all your other content, all scheduled in advance. Its beautiful (its okay if you start  tearing up a little). In all seriousness though, once you start scheduling social media content in advance, you’ll never go back to winging it again. That kind of ad hoc strategy simply doesn’t scale. Scheduling frees up time and mental energy you can use to generate more creative campaigns, create better content, and improve your overall social media marketing performance. See for yourself with a free 14-day trial.

Causes And Effects Of Earthquakes Engineering Essay

Causes And Effects Of Earthquakes Engineering Essay Earthquakes are one of the most destructive mother-nature disasters in the world. An earthquake is defined as quake or tremor which there will be a slipping or movement of earth`s crust as a result of a sudden release of energy, accompanied and followed by a series of vibration on the ground that causing damages. The series of vibrations is known as seismic waves and can be measured using seismometer, a device which also records the seismic waves known as seismograph. This disaster may happen naturally or caused by human activities and very difficult to predict (Wikipedia, 2009). Earthquake can be grouped into three categories based on the depth of their foci that are shallow focus (300 km) Geological faults, volcanic activity, landslides, mine blasts and nuclear experiments will caused an earthquake. Strong earthquakes can cause severe damages and great loss of life in several ways, including fault rupture, tremors flood caused by tsunami and landslides. Earthquakes are generated b y either tectonic activity, the movement of large rock plates which underlay the earth’s surface, or volcanic activity (GEO.101-02, 2006). The areas that experienced the most active seismic are related with the plate tectonics that located on the ground. When the plate tectonics tend to moved, there will be faults that may be detectable on the ground surface, but they are often out of sight below layers of soil deposits. There is about 90 percent of the earthquakes case worldwide which occur at faults along the boundaries of earth`s major crustal plates. Deformation will occurred which resulted from the movement of tectonic plate. The type of deformation that takes place during earthquake generally occurs along zones where rocks fracture to produce faults that cause tremors (Stephen A.N, 2010). The faults will cause a stresses that form a movements of adjacent plates therefore energy will released. Within the earth rocks are constantly subjected to forces that end to bend, tw ist, or to fracture them. When rocks bend, twist or fracture they said to be deformed or strain. This deformations are the energy that been released from the fracture. The energy released in the form of ground shaking will result of tremors and trembling of the ground (NAHB Research Center, 1994). Figure 2.1 shows the location of earthquakes with different magnitude and depth. Figure 2.1 Locations of Earthquakes 2.2 Causes of Earthquake Earthquakes are caused by the sudden release of energy along faults plane. The strain that builds up in the rock will ruptures when the elastic limit of the rock is exceeded thus released the elastic energy as seismic waves. The greater released energy, the greater strain that stored in the rock. A sort of the energy that released by and earthquake will travels through the earth`s crust which caused damages to life and structures. The earthquakes can be even smaller and even larger (W.Spence, S.A.Sipkin, & George L. C, 1989). Earthquakes are three di mensional events which the waves will move outwards, horizontal and vertical plains. This condition produces three different types of waves which can be defined through its distinct behavior and some of this wave only travel through certain stratums within the earth. The three forms of these shockwaves that cause an earthquake are (Geography Sites, 2006):

Understanding Religious Diversity Essay Example | Topics and Well Written Essays - 500 words

Understanding Religious Diversity - Essay Example Considering a person as even a part of Allah’s qualities for worship is forbidden. Messenger of Allah, Muhammad (S.A.A.W) is a man and last prophet of the only god Allah. In Christian religion there are mainly three figure possessing divine powers as god has; Holy mother referred as Maryam (A.S) in Islam, Jesus the son of god is referred as messenger like Muhammad (S.A.A.W) and a simple human being with a blessed soul given by Allah; third figure is god itself. Synonym to god in Islam is Allah. There are only two physical worships or you can say rituals mainly performed by every Muslim all over the world. One is praying to Allah in the same way as Messenger of Allah (S.A.A.W) did. Other is fasting. Fasting is not a unique phenomenon as Jews and Christians are also familiar to fasting. I perform both worships as it is obligatory for every Muslim to perform them. Another ritual called Jihad has two types; one the fight of man within itself against personal fears and evil deeds. Other one is Jihad with sword or weapon; Jihad of person with itself is given more importance than others. Jihad with sword is only an obligation to Muslims when they are attacked by foreign power or fight with them on the basis of religion. Also it is only allowed when given permission by ruler of Muslim country or permission from wife and mother. Terrorists that are propagated as Islamic fighters over the media are not Muslims. The oneness of god and limited obligations to man makes in my opinion more satisfied and brave in character; also Islam provides guidance in every aspect of life from personal to society figure of it. Modern phenomenon as organizational behaviors, business ethics, family and child care and war ethics that are introduced into modern world were taught by Islam 1400 years ago. These are enough proofs to believe in truthfulness of Islam and are the main motivation

CHAPTER 8 DISCUSSION EXERCISE- THE WORLD HEALTH ORGANIZATION HEALTHY Assignment

CHAPTER 8 DISCUSSION EXERCISE- THE WORLD HEALTH ORGANIZATION HEALTHY WORKPLACES MODEL - Assignment Example In this context, a healthy workplace is an environment filled with sustainable strategies and resources meant to create and maintain suitable levels of physical, emotional and psychological well-being among the workforce. One of the key underlying principles of WHO workplace health model is leadership involvement. In addressing health issues within a workplace, leaders and managers should be at the forefront. Primarily, subordinate employees work under strict directions provided by leaders. Actually, subordinate employees have limited influence in the formulation and structuring of workplace practices (World Health Organization 21). Contrarily, leaders have the freedom and permission to integrate health objectives in workplace practices. Besides leadership involvement, another paramount core principle in the model is sustainable representation of workers. Technically, employees possess practical knowledge on the depth and breadth of health challenges within their respective workstations. In this case, democratic representation of workers in decision making and policy formulation will enhance the representativeness of healthy workplace practices (World Health Organization 21). Personally, I would inco rporate both principles of leadership engagement, and sustainable representativeness in my future workplace. As a participant in strategies of improving workers’ health, I would actively engage in awareness campaigns, especially charity runs and related community outreach programs. Undeniably, the first step in addressing health problems within a workplace is awareness creation. Most workers and community members may be oblivious of unhealthy workplace practices. In this case, awareness campaigns will not only highlight the presence of undesirable workplace practices, but also elaborate on the probable impacts of those practices. In this context, I would participate in the planning and staging of awareness marathons, and offer any

Technical Managers and the Law Assignment Example | Topics and Well Written Essays - 250 words

Technical Managers and the Law - Assignment Example Act (ADEA) and the American with Disability Act (ADA) also discourages retaliatory and punitive employment practices such as deluging workers with work and transferring older workers into a more intricate working environment among other unfair practices (Hayden 4). The laws also guide and protect the business from being sued by either the employees, the government or other interested stakeholders. They make managers and supervisors to effectively manage their employees. In addition, Customers are attracted to businesses that uphold workplace laws. Workplace laws can have a negative consequence for the employer. For instance, if the employer violates some of these workplace laws, it can lead to fines and penalties that will ultimately reduce business returns (Cihon and Castagnera 673). The employer may also be compelled to incur extra expenses in hiring extra staff that will ensure that the organization policies and practices are in line with workplace laws. No. Since I have never been employed before, I have not been involved or witnessed an unethical or illegal workplace law situation. I am still in school and not attained an age where I can be

The Report On Ecommerce In Tesco Plc Marketing Essay

The Report On Ecommerce In Tesco Plc Marketing Essay The present business environment is characterized by rising cut throat competition amongst competitors, ever increasing consumer demands, technological advancements, regulatory changes etc (Hill Jones, 2007). In such a situation, it becomes critically important for an organization to look for tools and modes of businesses which help them sustain their position and protect their competitive edge while reducing the costs of operations and enhancing profitability. Ecommerce is one such tool which helps organizations to undergo such. Ecommerce has brought revolutions in the mode of operations of organizations, and this has attributed 21st century in being known for its electronic economy (Coundouris, 2012). For the purpose of this assignment, Tesco has been chosen whose present ecommerce activities, and its implication will be looked into. Task 1 About Tesco Plc Tesco Plc is one of the largest global retailers of general merchandise and grocery. The British company, has the present rank of being the 3rd biggest global retailer as per the revenues generated (Reuters, 2011). It has presence, in more than 14 countries and is the market leader in groceries in its home country, United Kingdom, Thailand, Malaysia and Republic of Ireland (Finch, 2010). Tesco plc has present employee strength of more than 5, 00,000 in its global operations dedicated to providing the best choice, value as high quality service to the millions of customers base (Tesco Plc, 2013). 1.1. Business Functions of Tesco Tesco is a leading global retailer having its headquarters in United Kingdom. In order for it to maintain its business efficiency and productivity, it needs its main business functions to operate in an effective fashion. The main business functions of Tesco are Finance, Procurement Purchase, Human Resources, Sales Marketing, Information Technology and Supply Chain Management, business services consultancy etc. Along with this, another critical function of Tesco is the research and development function. 1.2. Tescos aim its relation to stakeholders Tescos main business aim is based on seven strategic pillars (Tesco Plc, 2013). These are as follows; Growth in the United Kingdom markets Being an outstanding retailer both online and real world Achieve a stronghold in the food items Experience a vast growth of the entire range of retail services in their different markets Putting responsibilities in the communities which are served by them and undertaking initiatives for the welfare and overall benefits Creator of a large number of high value brands Aiming to build a manpower team which shall help in creating more value for the organization and its services. Tesco places immense importance on maintaining and improving the stakeholder relations. They value their stakeholders and undertake initiatives to help and strengthen their relationships with them. The following are the lead stakeholders of Tesco Plc; Customers: Tesco places significance on the feedback provided by the customers in developing new products and services to help them serve more efficiently. The program of customer question times is critical, as through this the staff can take the ideas and opinions of the customers. Employees: Tesco is a pro-employee company, and believes that the only way it can sustain its competitive edge over others is by valuing their employees. Tesco management encourages feedback from the staff employees through different programs namely, the Staff Question Time, Viewpoint Staff Surveys, Processes of Staff Forum etc. Suppliers: Supplier relationships are an aspect which is critical for the success of Tesco, and the latter takes an active role in developing the suppliers for meeting their quality criteria and standardizations. Investors/Shareholders: Tesco has in place an efficient Investor Relations team which, maintains the investor relations. Society at large: The society in which Tesco operates is also impacted by the organizations operations, thereby serving as a key stakeholder of the retailer. Non Governmental Organizations: Tesco on a consistent basis meets with the different nongovernmental organizations in order to understand as well as respond to the different areas of concerns. Task 2 Impact of e-commerce 2.1. Impact of E-commerce on Tesco As per market experts, ecommerce is a tool which has revolutionized the relationship of the business and the consumer. As per the opinion of Terry Leary in 2001, the then Chief Executive of Tesco, the company has been able to develop the most efficient and best online system of grocery system in the globe. Tesco has been one of the first organizations to have understood the power of internet and incorporated such in their regular business functions since 1994. It established its online grocery shopping website for the first time in 1996. Finally, in 2000, the online website of Tesco was formally launched. Tesco in the present date has indeed emerged as the largest e-grocer globally (Tesco Plc, 2013). Tesco has played a critical role in changing the habits of purchase of the consumers. No longer, does the consumer feel the need to physically be present at the supermarkets and grocery stores in order to purchase their daily requirements. Presently Tescos website has wide product offeri ngs in categories of fresh food and groceries, clothing items, food, wines, gadgets etc. Tesco, as per recent announcements intend to invest more on the ecommerce aspect in developing a full 3D immersive web store which will take e-shopping into the next level and can be possible due to the rising broadband speeds of the UK users and the popularity of smart TVs (Chapman, 2012). 2.1.1. Risks of ecommerce in Tesco Tescos ecommerce activities have been recently criticized by market experts, namely, Troy Hunt, a Most Valuable Professional of Microsoft. As per him, Tesco overlooks certain basic security measures namely, password storage and protection, unselective encryption, a mixed aspect of the browser warnings as well as content, insecurities originated through different HTTP cookies, mis- configuration of security which act as significant risks for the ecommerce activities of Tesco (Hunt, 2012). 2.2. Global Impact of Ecommerce on society Ecommerce has a thorough impact on the global economy and society. As ecommerce enables people to shop from the comfort of their homes or offices, and ensure access to a wide range of products irrespective of the geographical boundaries, it has gained more competitive momentum and consists of very low barriers of entrance. This has in fact motivated a large number of businesses to adapt ecommerce in their normal modes of operations. Ecommerce has been a part of the large process of social change, constituting the globalization of the economies, transformation towards information and knowledge, increased prominence of different forms of technology etc. Electronic commerce is helping in shaping the entire society as a whole and hence, societal factors have a direct influence on the growth of such phenomenon. There are two societal enabling factors which fuel the growth of ecommerce. These are digital economy and trust confidence (Gibbs, Kraemer, Dedrick, 2003). However, the impact of ecommerce on societies can be explained in the following points; Ecommerce has totally revolutionized the mode of purchasing by consumers. This has resulted in the massive savings of time, which these individuals can now contribute in generating more value. It has significantly helped in strengthening of the social infrastructure by bringing on improvements in health, education, human resource developments, and training and in the overall sense of the communities. The specific technologies which are associated with ecommerce namely, in the automated payment systems, smart cards, e-information etc, play a critical role in the nurturing, delivery and strengthening of these services. Ecommerce has impacted the overall society by bringing in differences in some generalized social effects. Firstly time is an example of such. Ecommerce helps in efficient time management and has brought about a wide change in the concepts of time. Shorter product life cycles, round the clock operations and delivery of products and services are concepts with evolved with the evolution of ecommerce (Lewis Cockrill, 2002). As per studies conducted it has been observed, with the spread of ecommerce, individuals and families using such intend to have a higher than the average household income etc. As ecommerce was initially established more in United States, their native language is more prevalent in the electronic commerce. English and specifically American English has been the predominant language of such internet technology. Ecommerce has achieved a more or less equal familiarity with both its female users and male users. Hence, gender division has become less of a specific issue. As per surveys conducted of different websites, it has been observed that though women are the primary users of websites on shopping, retail, men have been the dominant users of car sites, gadgets etc (Marsden, 2000). Task 3 Designing ecommerce solutions 3.1. Market potential of an ecommerce opportunity in Tesco Tesco presently has more than 6234 stores in over 13 countries of operations and enjoys vast global customer base. It was one of the very first retailers to have started the ecommerce interactive website, and what was once solely used by a small consumer base of 450 has now thrived to become a booming business of ecommerce. Tesco already has in placed a large number of ecommerce activities, which have vast market potential. However, the company is now working on innovative technologies to make the shopping experience of customers from home a more enriching and realistic experience. Tesco is intending to launch a 3 dimensional ecommerce experience to help their consumers derive more value from their online presence. They are focusing on creation of a 3D store, which are now possible due to the prevalence of high speed broadband and a strong web browser (Chapman, 2012). Users can enter such 3D stores through the interface of smart televisions, and can select their products of choice from virtual racks of products as are placed in the brick and mortar stores. This initiative of Tesco takes ecommerce to the next level, and hence such has immense market potential. However, a critical necessity for consumers in order to take active part in such 3-D e-shopping is that, they must have in place smart televisions. This though is prevalent in first world nations, is gradually being adopted by the developing countries. 3.2. Present ecommerce systems used by Tesco Tesco Plc uses a specific interactive model named as the Market Portal Model for all its ecommerce activities. This model helps in integrating the supplier as well as the buyer sides and further ads relevant features and functions which help both the stakeholder groups in conducting business in an efficient fashion. This specific model is also being used by leading retailers namely, Walmart and has high utility in inventory distribution as well as management. This specific model is a transactional model, where it enables the buyers to purchase goods from the Tesco website, the information of which reaches the suppliers as well as Tesco. Suppliers have access to restricted information about such purchase and undertake actions regarding delivery and distribution. Tesco has invested in a heavy fashion in undertaking ecommerce activities, presently offering a specific mobile application along with an overall website for the customers of United Kingdom, the service of which is spread across the 70 + stores situated across Britain. This enables the nationals to purchase from Tesco from their mobile phones, iPad, laptops to collect groceries and other items. Tesco has been intending to expand their online store and purchasing facilities of fresh groceries and food items to other nations where they have based their operations in. Namely, in 2010, the leading retailer had planned to expand in Prague, Poland by October 2012 with further expansion to leading emerging markets of China, India, and Malaysia in the future. It is till date is in tandem with its targets. Instead of building specific and separate platforms of ecommerce for different nations, the British retailer built a common overall template which could be successfully utilized in the different international websites (Cotterill, 2012). The in-house team of Tesco present in India and United Kingdom built such a platform which is designated to work across the borders. Building such a common platform has been associated with a large number of challenges which were managed efficiently by the in house team of professionals of Tesco. 3.3. Financial implications of ecommerce solutions in Tesco Tesco has been identified as the most popular online shopping website amongst the UK buyers as according to a number of surveys (Charlton, 2011). As per the statistics obtained from comScore, Tesco occupied 66% of the total online shopping market in 2006 itself. The retailer accounted for  £ 1 of every  £ 8 spent on the high streets of UK, has been named by a number of market research companies as being the biggest online grocery services (Best, 2006). As per recent surveys, UK consumers spent around 6.4 billion pounds during October, 2012 which was a record rise since the statistics of last year. Also, as per the survey conducted by IMRG and Capgemini, online spending would further increase greatly in the future with Tesco occupying the largest chunk of such (Deatsch, 2012). Alongside, mobile sales have also increased which is leveraged by the mobile app designed by Tesco. The financial implications of such are in higher profitability, and revenue generation for the leading reta iler. 3.4. Design an ecommerce solution With customers becoming more technologically savvy and having high expectations from online retailers Tesco needs to be updated about the future trends of ecommerce and need to adopt such in order to launch innovative offerings to the customers. Tesco has been undertaking heavy investments to focus on ecommerce solutions, the most recent of such being the one billion pound investment strategy of developing the online websites through the Marketplace, which will enable the consumers to purchase other third party products from the website of Tesco. Tesco can undertake options through which, consumers while purchasing items from Tesco, can also aim to sell them to prospective buyers through the website. This will help in generating more interactions between the retailer and the consumers and will popularize it further. Further, Tesco can incorporate click and collect options of online purchases, where consumers can purchase products online, and collect such on their own time from a large number of collection points spread across the nation. Tesco can incorporate these points and design new solutions of ecommerce which will help in enhancing the customer satisfaction further. 3.5. Suitability of an ecommerce application Consumers increasingly provide importance in fast delivery of the products purchased through ecommerce channels. However, this does not signify that they are willing to pay extra shipping costs for such fast deliveries. Rather, it has been observed that, the concept of purchasing goods online, and collecting such by themselves is gaining importance. This is known as the Click and Collect concept. Tesco has already launched click and collect system, and is aiming to establish a large number of collection centers around Britain (Hall, 2012). As the customer feedback to such a system has been immensely positive, hence it can be safely concluded that such an ecommerce application would be suitable in the future. Findings The following are the core findings of this report; Ecommerce is a specific industry where selling and buying of goods and services are conducted through different computer systems and internet. Ecommerce in present times, works on different technologies of mobile commerce, internet marketing, electronic funds transfer and data exchange etc. Tesco, the largest retailer in United Kingdom places immense importance on ecommerce and has the very first retailer to have successfully launched the online website amongst its counterparts. Ecommerce has successfully revolutionized the mode of conducting business and simultaneously has impacted the society in bringing positive change in education, health, communication, other social factors etc. Tesco utilizes the Market Portal Model of ecommerce in its operations and has in place a very effective online shopping website specifically for the UK customers. In 2010, Tesco had targeted to expand its online grocery shopping options in other regions namely, Prague and Poland by 2012 and further into other emerging nations of India and China in future Tesco has invested to build a uniform platform of ecommerce, which will be applicable to different nations instead of building separate country specific channel. Further, Tesco, is focusing on building a 3D market place, through which buyers can have a look at the virtual market place through internet and smart televisions from the comfort of their homes while making purchases. Recommendations In order for Tesco to be successful in their endeavors, the following recommendations should be followed by them; Tesco should give initiative in understanding the different multichannel aspects of ecommerce and in identifying and strengthening the various checkpoints of such multiple channels (Dougall, 2012) Next Tesco should place more importance on the power of the mobile commerce, and build dedicated strategies to manage such effectively The concept of click and collect must be explored and more collection points must be established Aspects of real time bidding should also be looked into Conclusion Ecommerce has gained widespread importance in todays business world and is expected to gain a higher momentum in the future. Tesco Plc, the organization chosen for this report has been placing immense importance on such ecommerce activities, and has in store relevant strategic objectives which will help in enhancing the performance and the profitability of the company. This report would be of significant help to students of business management as they would obtain a comprehensive picture of ecommerce and its implications on a leading organization of today. à ¢Ã¢â€š ¬Ã†â€™